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Archive for the ‘BMW M2’ Category

PostHeaderIcon BMW M2 CSL Details Leaked

Rumors of higher performance version of the already exciting BMW M2 have been flying around for quite some, and even though the Germans have yet to confirm it, we’ve spotted many prototypes on public roads. Set to arrive by the end of 2017, this new M2 will follow in the footsteps of the M4 CS. In short, it will lighter and more powerful than the standard model. The name is not yet official, but the M2 CSL has been speculated a lot. However, BMW could also go with the M2 CS or, according to newer reports, the M2 Competition. But while the name is still a mystery, a new report adds a few new pieces to the M2 CSL puzzle.

Arguably the biggest news is that the M2 CSL could have around 400 horsepower. With the standard M2 rated at 365, it was believed that the M2 CLS won’t get more than 380 horses, but it seems that BMW wants to take this coupe closer to M4 territory. Munich is also preparing a few exclusive features, like a new Silver Hockenheim paint, which will be offered alongside the already familiar Sunset Orange. Inside, the Dakota black upholstery will be paired with Polar Blue or Kyalami Orange stitching, while perforated leather will be offered as an option. Needless to say, it’s a welcomed departure from the usual black cabin found in M cars. Finally, word has it that production will be capped at only 1,000 units, with ordering to begin in January 2018 and deliveries in May.

Continue reading for the full story.

PostHeaderIcon BMW M2 M Performance Kit – Detailed Look

BMW M2 M Performance

BMW M2 continues to rule its small niche market because there really isn’t any other small, sports coupe that offer this bad boy’s awesome blend of power, handling, and cool looks. But if you are starting to feel a little bored with yours, there are ways to improve the vehicle, and you don’t even have to go aftermarket. 

No, the key here is the M Performance department who has a huge catalog of superb part for improving all BMW M cars, including BMW M2. What we have here is a fully kitted out BMW M2 M Performance. It’s another unique commission by BMW Abu Dhabi Motors and what we want to do know is have a detailed look at it inside and out:

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The main highlights of the BMW M2 M Performance include the M graphics package which some people may find a bit much but hard–core BMW fans actually love, the set of black M wheels complemented with gloss black kidney grilles and exterior accents, a carbon aero package consisting of front spoiler, side skirts, rear diffuser and spoiler, Akrapovic downpipes and tailpipes for that perfect sexy noise we all know, carbon mirror caps, carbon interior trims, leather and Alcantara M port steering wheel with LEDs, and…

The post BMW M2 M Performance Kit – Detailed Look appeared first on Motorward.

PostHeaderIcon BMW M240i ACL2S by AC Schnitzer

Noted BMW tuner AC Schnitzer has been in the tuning game for three decades and the company is preparing a special edition package to commemorate its 30th anniversary. And it’s only fitting with the 2017 Geneva Motor Show just around the corner. This, ladies and gentlemen, is the ACL2S, an evolved version of the ACL2 Concept the tuner showcased at last year’s Geneva show. Befitting its status as a legitimate anniversary piece, the ACL2S will not only be limited to just 30 units, but just as important, it was developed to encompass the tuner’s storied history as the quintessential tuning shop for all models wearing the BMW badge.

There’s a lot to piece through here, but it is quite obvious from the photos that AC Schnitzer has another winner on its hands. Not that people need to be convinced of that, but for those who are curious to know why the ACL2S is as good a celebratory special edition as there is in the market today, evidence can be found under the M240i’s hood where Bimmer’s new 3.0-liter straight-six B58 engine resides. Even with a few extra cc’s and a slightly larger turbocharger, the German tuner still put in the work to get the output up to 400 horsepower and 442 pound-feet of torque. Don’t look now, but those numbers actually slot comfortably between the BMW M2 and the BMW M4.

Beyond the impressive power gains, the ACL2S is also defined by extensive upgrades on the car’s exterior and interior, all of which come with the full scope of AC Schnitzer’s patented aftermarket expertise.

The attractive 30th-anniversary special edition M240i will no doubt turn some heads when it makes its official debut at the 2017 Geneva Motor Show. From there, it should be a mad dash to scoop up one of the 30 units that AC Schnitzer is going to make available to the public.

Continue after the jump to read the full story.


PostHeaderIcon Car Throttle Gets Technical About Getting Sideways: Video

The term “drifting” gets thrown around a lot these days. Hell, some manufacturers will even add it as a specific driving mode. But what is drifting really, and how is it different from any other form of ass-out oversteer? Car Throttle decided to drill down and figure it out in this nine-minute, 51-second video. Commence the tire smoke.

At the heart of the video is the difference between powersliding and drifting, which is explained by Car Throttle’s resident “Driving Badass” Alex Gassman as such – “drifting is everything you do on the way into a corner and powersliding is what happens after the apex.”

Sounds simple enough. Playing the part of tire killer for this demonstration is BMW’s M2 coupe, which manages to kick out the rear with ease thanks to the 365 horses provided by a front-mounted turbocharged six-cylinder. It also looks pretty good doing the whole sideways in slo-mo thing.

Gassman not only demonstrates both types of oversteer, but also provides some helpful hints if you wanna try it out for yourself at your local closed course. Of course, if you do decide to explore either drifting or powersliding, make sure you do it legally in a safe, controlled, environment.


PostHeaderIcon BMW M2 Raze by RevoZport

Remember when I called the BMW M4 one of the most tuner-friendly cars in the market today? While that’s still true, there’s also an alternative truth to it and that alternative truth is this: the BMW M4 may no longer be the favorite BMW M model among aftermarket tuners. A case can be made that the M2, the M4’s younger brother, has that distinction. It’s hard to argue against that assertion because the M2 presents a strong and compelling case. Unlike the M4, the M2 has only been around for a little over a year and yet, there are already a good number of tuners that have developed and unveiled programs for the small performance coupe.

One of these tuners is RevoZport, who some people might remember presented a program for the BMW 1M Coupe back at the 2012 SEMA Auto Show. But that’s in the past now because RevoZport has turned its attention to the M2 with a program that includes, among other things, engine upgrade program that helps elevate the coupe’s output to the vicinity of 500 horsepower.

Yes, there’s such a thing as a 480-horsepower BMW M2 that achieved that figure with only software engine upgrades to speak of. Remember that figure for later on because it beats out a significant number of competing tuners and comes close to matching what other tuners did using more components at their disposal.

Beyond the impressive power gains, RevoZport’s new kit for the M2 also focuses on a sophisticated aerodynamic body kit that helps improve the coupe’s cosmetic and aerodynamic characteristics. It might not look the part based on the photos you see, but this M2 means serious business. RevoZport made sure of that and the results are all there, waiting to be enjoyed by anybody who’s willing to get it for their BMW M2s.

Continue reading to learn more about the BMW M2 Raze by RevoZport.


PostHeaderIcon BMW M2 "GTS" by Evolve Automotive

The BMW M2 has arguably turned in one of the most impressive first-year runs of any car in recent years. That’s saying a lot considering that we’ve seen plenty of outstanding models make their debuts in 2016. But the M2 is on a level of its own, and that’s not even counting the number of aftermarket companies that have been seduced by its charms. So as we prepare to close the year on a high note, it’s only appropriate that we showcase one final tuning program for the M2. This one comes from Evolve Automotive, a U.K.-based tuner whose work on the M2 helps the coupe increase its output to 401 horsepower and 450 pound-feet of torque.

Evolve Automotive isn’t a particularly well-known tuner in the aftermarket circle. But you wouldn’t know it based on this program. The kit itself is comprised of new aerodynamic components and a well-spotted engine tune that brings out the necessary power that can compete with other tuners. The power numbers may not be up to what other aftermarket companies have done, but those torque figures are right where they should be, especially for a car like the M2 that can blitz off the line like nobody’s business.

The tuner even christened its kit as the “GTS,” an appropriate name for a program that can release GTS-level performance out of the M2. Too bad that BMW has yet to release its own M2 GTS, although if rumors of such a car are accurate, we can hope for the best that the coming year will see the car finally come to fruition.

For now though, Evolve Automotive’s “GTS” kit for the BMW M2 will have to do. Good thing is that the tuner did as good a job as it can to make the program live up to our expectations for what the GTS is going to turn out to be.

Continue after the jump to read more about the BMW M2 GTS by Evolve Automotive.


PostHeaderIcon BMW M2 Convertible by Dähler Design & Technik GmbH

The BMW M2 is arguably one of BMW’s most important releases in recent years. It’s been universally well-received since it made its debut earlier this year and BMW itself acknowledges the M2 as the legitimate flagship model of the entire M division. So with all the plaudits it has received, it’s a little strange that BMW hasn’t maximized the M2’s potential the way it should. There isn’t even an M2 Convertible, a model that Bimmer has indicated it has no plans of developing anytime soon. Fortunately, the aftermarket world is a creative lot and in the absence of action from automakers, it’s more than willing to step up and fill that void. Feast your eyes then on this beauty, the BMW M2 Convertible from Swiss tuner Dähler Design & Technik GmbH.

Okay, so it’s not technically a BMW M2 Convertible because that model doesn’t exist. It’s actually a 2 Series Convertible that was on the receiving end of some nifty tuning upgrades, helping it attain power levels that put it in the vicinity of the M2. Not only that, the new performance-bred convertible was also on the receiving end of an aerodynamic body kit that replicates the sporty look of the actual M2. If imitation really is the sincerest form of flattery, then this conversation is a legitimate apple to the eyes.

The M2 Convertible may not exist in real life, but give credit where credit is due; Dähler did as good a job as a tuner is capable of because the M2 Convertible really does look like an M2 at heart. It’s not in the technical sense, but with an aggressive look that mirrors that of the real M2 and performance figures that are up to the coupe’s paces, it’s not hard to wonder why this project was christened as the M2 Convertible that BMW should have built in the first place.

Continue after the jump to read more about the BMW M2 Convertible by Dähler Design & Technik GmbH.


PostHeaderIcon Detailers Domain Takes Delivery of Stock M2 and Quickly Makes it One of a Kind

Ever wonder what goes on behind the scenes of a car that goes from the showroom to the aftermarket tuning shops? It’s hard to imagine the laborious process that goes into tuning a vehicle, especially since most of the work is really an exercise in patience and dedication, not to mention the fact that the whole process is unglamorous to begin with. We don’t often see it because tuners prefer to give us glam shots of the final product, but rest assured, there’s a lot of work that goes on into not only developing these components, but more importantly, installing them to the cars themselves.

I say that because we have Detailer’s Domains from auto detailing online community Details Bliss. A few days ago, it started documenting the entire process of tuning a BMW M2 that it had just driven out of a BMW dealership. The car is as brand new as it’s going to get and off the bat, DD (let’s call Detailer’s Domains that) knew exactly what it wanted to give the M2 to give it the aftermarket upgrade of a lifetime.

Obviously, I’m not going to dive into the absolute specifics of each and every upgrade made every step of the way. That would be insane, not to mention incredibly time-consuming. Instead, I’ll take you on a quick trip around the inner workings of tuning this new M2, right from when it was brought to the tuning shops, all the way to some of the more notable upgrades that were given to it. The whole process itself isn’t even complete yet, but to a certain extent, most of the prominent upgrades have been installed on the M2, including generous helpings of carbon fiber all throughout the BMW M2.

So, enough chit-chat. Let’s dive in.

Continue after the jump to read the full story.


PostHeaderIcon BMW M2 by G-Power

The BMW M2 is barely a year old and it’s already positioned itself as one of the most popular cars in the industry. Sure, it’s got it’s got a few drawbacks, but by and large, the M2 represents a home run for BMW. It’s become such a hot item that aftermarket tuners have also taken notice, as shown by the litany of tuning programs that are already available for the sports coupe. Not one to be left behind, G-Power is jumping into the M2 bandwagon with a new program of its own, with the highlight being a power increase to 410 horsepower and 420 pound-feet of torque.

Those are stout improvements, but in true G-Power fashion, they’re not the only upgrades included in the entire tuning kit. There’s also an offer of new wheels and suspension upgrades to round out the whole program. Given the company’s reputation as one of the best BMW tuners in the business, you can excuse the lack of any exterior and interior upgrades to the sports coupe if the result includes performance and handling improvements that M3 owners can enjoy.

It’s tough to say exactly which among these aftermarket companies has the best program for the BMW M2. But the pattern is clear here: the M2 is a car that’s worth our attention and in case you have one, or are about to get one, you can take comfort knowing that there are tuners like G-Power that can address your aftermarket needs should you want to scratch that itch.

Continue reading to read more about the BMW M2 by G-Power.


PostHeaderIcon A New Round Of Recalls Are Coming For Certain BMW M Models

Recalls are a hassle, but when one recall leads to another recall, that’s when things get annoying. Unfortunately, that’s the predicament certain owners of the BMW M2 Coupe, M3 Sedan, M4 Coupe, and M4 Convertible are now facing after BMW North America announced a new round of recalls for 2015 to 2017 model years of the aforementioned models, all because BMW dealerships messed up on a repair involving the rear differential during a previous recall last January 2016.

According to the National Highway Traffic Safety Administration (NHTSA), BMW dealers used the same rear sub-frame bolts to replace the rear differential on the M cars. The problem with that is that these bolts were designed to be used only as one-time-use fasteners, as per the automaker’s own vehicle assembly process. If they’re used more than once, there’s a good chance that the “clamp force may not be achieved when torquing down the bolts,” resulting in the possibility of them loosening as they wear out. When that happens, the car’s handling and control could be compromised, which could then lead to the possibility of a crash taking place.

All told, 66 units are potentially affected by the new recall, including five M2 Coupe made from May 31 to June 20, 2016; 32 M3 Sedans manufactured from June 17, 2014 to June 13, 2016; 26 M4 Coupes built from May 2, 2014 to June 14, 2016; and three M4 Convertibles assembled from May 29, 2015 to May 27, 2016. Fortunately, no incidents have been reported concerning the condition of the affected models.

It must be said though that the NHTSA has absolved BMW dealerships of any blame for the fresh round of recalls. Apparently, BMW didn’t give specific instructions to use new rear sub-frame bolts, which could’ve led to dealership engineers using the same bolts to replace the differential.

The recall is expected to begin on October 24, 2016. In the days leading up to it, BMW will be notifying affected owners and certain dealerships of the impending recall. The latter is expected to replace the affected rear sub-frame bolts with new bolts without owners incurring any costs.

Continue after the jump to read the full story.


PostHeaderIcon BMW M2 "LW M2" By Lightweight Performance

The BMW M2 may be regarded as the baby of BMW’s M family, but the sports coupe has earned a reputation for being a bona fide giant slayer. No less than Jeremy Clarkson called the M2 his favorite M car ever, glowing words from the notoriously complement-allergic host of The Grand Tour. The M2 has more than just carved a niche of its own; it’s occupying other segments too. And that’s with just a standard model.

Imagine then if a tuner got its hands on a BMW M2 and made some improvements on the car. Lightweight Performance did just that with its new “LW M2” kit, a program that features modifications on every important section of the car, including its 3.0-liter turbocharged six-cylinder engine that has been retuned to produce 450 horsepower, a sharp increase from the turbo six’s standard output of 361 horses. The LW M2 program also has an aero kit, a dressed-up interior, and suspension and brake upgrades that fully complement the modifications made to the engine. Oh, and there’s also a new set of wheels.

All together, the upgrades help give the M2 a sportier look and feel to it, as if the car needed more of those things when it’s already brimming with the kind of bravado that has earned it a reputation for being one of the best-driving sports coupes in the market.

Continue after the jump to read the full review.


PostHeaderIcon Beefier Version of the BMW M2 Could get its Engine from the M4

There’s been a lot of talk about BMW working on a more powerful version of the M2, and rumors keep pouring. Word of a beefed-up M2 got out in 2015, speaking of the coupe being in line for a package similar to the M4 GTS, but with a “CSL” badge on its trunk lid. Now, a new report claims that the upcoming model could be named the CS and borrow its drivetrain from the BMW M4.

That’s the word from German outlet Bimmer Today, which claims that BMW will launch a more powerful M2 Clubsport (CS) for the 2018 model year with a new version of the N55 twin-turbo inline-six that motivates the M3 and M4 instead of the current single-turbo six-cylinder unit. The new mill would bring a power bump compared to the current M2, but don’t expect the new rating to be identical to that of the M4. In order to maintain a gap between the two performance coupes and prevent nameplate cannibalization, the M2 CS would arrive with some 400 horsepower. That’s 35 horses more than the standard M2 and 25 horsepower less than the M4.

The report also claims that M2 CS could also receive suspension components from the M4, thus making it even more track-focused than the standard model. The recipe is similar to what Porsche did with the Cayman GT4, which features various chassis parts from the 911 GT3. Interestingly enough, the M2 is already a solid competitor for the Cayman GT4 if we ignore the radically different engine layouts and prices. Naturally, the M2 CS will also employ new lightweight measure, with curb weight likely to drop by around 100 pounds.

Continue reading for the full story.


PostHeaderIcon BMW M2 By Speed-Busters

When you’re a tuning company that goes by the name Speed Busters, it’s pretty easy to understand what your objectives are in the tuning game. Suffice to say, Speed Busters makes no bones about its intent with its tuning programs and the latest example of that comes in the form of its new engine upgrade package for the BMW M2, BMW’s resident road firecracker. For a car that comes with 365 horsepower and 343 pound-feet of torque in standard configuration, there’s something mystifyingly exciting about it getting 426 horsepower and 457 pound-feet of torque.

That in a nutshell is what Speed Busters was able to do with the M2’s 3.0-liter inline-six engine. The tuner worked through a meticulous process to get to that number, but in the end, the result should make for a wild and wonky M2 that’s going to be a ball of fun to drive.

Unfortunately, the perceived weaknesses of the M2 were not addressed by the tuner. The interior, in particular, will still get the same plastic treatment as the standard model. There are also no wheel upgrades to speak of, which would’ve been nice given what the car could look like with a new set of fancy wheels. The good thing is that there are other aftermarket companies that can pick up the slack with those items. Speed Busters doesn’t seem to mind because as the name suggests, it’s in the business of making cars faster and more powerful. Chalk this program up as a success in that regard.

Continue after the jump to read the full review.


PostHeaderIcon BMW Could Offer An M2 CSL Because The Market Asks For It

The introduction of the BMW M2 into the entry-level performance coupe market has ignited a wave of interest from fans of Bimmer’s M performance division. That interested could soon be paid off in kind by the German automaker with reports that the company has given the nod to release a higher performance version of the M2. There’s no official announcement yet, but the car could be introduced as the M2 GTS or the M2 CSL.

German automotive news site Auto Motor und Sport came out with the report, and while the excitement surrounding the possible release of these models should still be met with cautious optimism pending a BMW announcement, it’s worth pointing out that there is a precedent for an M-badged BMW to get either the “GTS” or “CSL” name plate.

The BMW M4 GTS, which was released in late 2015, is a more recent example. BMW only built 700 units of the car, which was packaged as a track-focused version of the M4. The CSL, on the other hand, dates back to 2003 for its most recent example. That was when BMW launched the M3 CSL, a 1,400-unit, stripped-down version of the E46 M3.

It’s not clear which way BMW is leaning, but in any case, the higher performance version of the M2 will be much lighter than the standard model. It will also be tuned for a more sporting purpose, likely following in the mold of the M4 GTS. Auto Motor und Sport also reported that the planned M2 will be stripped out, widened, lowered, and given more aggressive aerodynamics. It’s also expected to use more carbon fiber in place of the traditional steel and aluminum components on the standard M2.

As far as the engine is concerned, the higher performance version of the M2 will undoubtedly receive a bump in power, much like the M4 GTS. There’s no word on the actual number, but considering that the standard model already produces 365 horses, an output north of 400 horsepower is a real possibility.

Continue after the jump to read the full story.


PostHeaderIcon Watch EVO line up the BMW M2 against the Ford Mustang 5.0 GT: Video

I’ve got to admit that I love when Evo does drag battle videos. Its most recent battle pits the BMW M2 against the Ford Mustang 5.0 GT. Off that bat, it sounds like an unfair race right? German sports car against American “muscle,” V-6 against V-8, 365 ponies against 410 ponies – everything kind of points to the Mustang winning doesn’t it?

I won’t ruin the video for you, but this isn’t exactly a sweet race. One definitely outdoes the other and to be honest, that in itself is pretty damn funny. For those of you who don’t know the official specs, they are as follows: The Mustang has a 5.0-liter V-8 while the BMW M2 has a 3.0-liter six-cylinder. The Bimmer puts down 365 horsepower and 369 pound-feet of torque while the Mustang looks better on paper with 410 horsepower and 391 pound-feet of torque. For the record, the Bimmer’s max torque kicks in at just 1,450 rpm while the Ford doesn’t hit its full potential until it hits 4,250 rpm. The Ford is heavier by 421 pounds, which means the M2 has one horsepower per ton more than the Ford. Both have a top speed that is limited to 155 mph.

The biggest difference between the two – aside from the difference between American and German engineering – is the price point. The Mustang goes, as tested in this video for $45,304, while the M2 goes for $60,296 at current exchange rates. So, with that said, click play to watch the video!


PostHeaderIcon BMW M2 By Dahler Design & Technik GmbH

Imagine you owned a BMW M2 and for some reason, the compact performance car’s abilities just doesn’t match up with your expectations. Maybe you should’ve gotten an M4 instead, or maybe you just need to meet the fine folks over at Dähler Design & Technik GmbH. The second scenario is more ideal because the Swiss tuner has a program that will address your concerns right away. Instead of simply tuning the M2’s N55 3.0-liter inline six engine, Dahler is actually offering to take out the engine entirely and swap with the M4’s own S55 turbo six engine and then tuning the new engine to produce 531 horsepower and 538 pound-feet of torque with a top speed of 199 mph. That should be enough for the M2, right?

The proposal is interesting to say the least. I mean, an engine swap? Not a lot of tuners offer that as part of a mainstream tuning package, so you have to give props to Dahler for even offering it. And in case you’re not comfortable with your M2 engine getting replaced, the Swiss tuner also has what it calls the N55 Competition Line that’s made up of a three-stage tuning program that can put as much as 450 horsepower and 487 pound-feet of torque into the M2’s N55 engine, helping the car reach a top speed in excess of 186 mph.

Outside of the menu of engine upgrades available to the M2, Dahler is also offering a few aero bits to the body of the car. There’s also a new set of wheels and the expected suspension upgrades that are crucial in accommodating the work done on the engine. It may not be the most impressive tuning kit we’ve seen of the M2, but it’s probably one of the most unique ones that are being offered these days.

Continue after the jump to read the full review.


PostHeaderIcon BMW Working On New M2 GranCoupé

BMW is adding yet another model to its M performance division and this time, it looks like it’s based on the 2 Series. The company already has the M2 in the fold, so now it’s giving the 2 Series GranCoupé the M treatment with the impending launch of the 365-horsepower M2 GranCoupé.

According to Autocar, BMW is preparing the M2 GranCoupé to serve as a direct challenger to the Audi RS3 and the Mercedes-AMG CLA 45, two cars that have been staking their claim in the compact performance segment. Not much is known about what the sports car is going to look like, but there have been a lot of discussions within BMW on how it plans to come up with a gameplay to tackle the issues the stand before them.

Crucial among these issues is the design of the M2 GranCoupé’s body. Senior BMW officials are apparently torn between a traditional four-door coupe design or a more radical five-door lift back. Klaus Fröhlich, BMW’s R&D boss, is reportedly keen on taking the more traditional route of a four-door look, but it seems that there’s still a faction within BMW that is championing for a liftback version to create a unique and more practical model when compared to the four-door RS3 and AMG CLA 45.

What appears clear at this point is that the M2 GranCoupé will come with a longitudinally mounted engine and a rear-wheel drive system as opposed to the transversely mounted engines and four-wheel drive systems that are being used by its counterparts in Audi and Mercedes-Benz. BMW believes that using this format provides a more engaging drive for future owners of the model, at least compared to the RS3 and the AMG CLA 45.

The M2 GranCoupé is also expected to have a new interior layout that will serve as the basis for the facelifted versions of the 2 Series Coupe and Cabriolet. Both models are expected to make their respective debuts in 2020, so having the M2 GranCoupé be the first model to get this new interior look should help increase its appeal.

No actual numbers have been announced, but there’s growing sentiment that the M2 GranCoupé will make use of the same 3.0-liter turbocharged inline six-cylinder engine that’s expected to produce 365 horsepower. Likewise, BMW has kept mum on the performance capabilities of the M2 GranCoupé, although it’s likely that it will have similar numbers as the M2 Coupe, which carries an official 0-to-62-mph sprint time of 4.5 seconds and a top speed of 155 mph. A six-speed manual transmission will come as standard on the M2 GranCoupé with an option to get a seven-speed dual-clutch automatic transmission also in the cards.

Continue after the jump to read the full story.


PostHeaderIcon BMW Introduces Special Edition Bike To Commemorate Launch Of The M2 Coupe

The BMW M2 Coupe is nearing its long-awaited launch and ahead of the long-awaited date, BMW is doing its part to drum up interest in its first compact high-performance sports car by introducing the Cruise M Bike Limited Edition. Yes, it’s a bicycle and yes, I’d like to have one, please. The special edition bike is limited to just 1,500 units and just like the car that it’s commemorating, it’s pretty much cut from the same cloth as the M2 coupe.

For instance, it’s been finished with a Long Beach Blue metallic paint color, exactly the same as the official color of the M2 Coupe. In terms of its built and design, BMW spared no expense in giving the Cruise M Bike Limited Edition the best of both worlds. The frame is made from hydro-formed aluminum while the seat post and spacer are made entirely out of carbon fiber. It also has features a 30-gear system, Shimano hydraulic disc brakes and 28-inch wheels that ensure comfort and balance for the rider in any type of road surface. Fittingly, BMW capped off the exclusivity of the Cruise M Bike Limited Edition with specially made plaques to denote the production number of a particular piece relative to all 1,500 available units.

The BMW Cruise M Bike Limited Edition is one of the highlight pieces of BMW’s 2016 bike collection. One unit retails for €1,400, which is around $1,600 based on current exchange rates. Seeing as the price of the actual BMW M2 Coupe starts at $51,700 (not including destination and handling), it might not be a bad idea to give the limited run Cruise M Bike a double-take.

Continue after the jump to read the full story.


PostHeaderIcon BMW Introduces Special Edition Bike To Commemorate Launch Of The M2 Coupe

The BMW M2 Coupe is nearing its long-awaited launch and ahead of the long-awaited date, BMW is doing its part to drum up interest in its first compact high-performance sports car by introducing the Cruise M Bike Limited Edition. Yes, it’s a bicycle and yes, I’d like to have one, please. The special edition bike is limited to just 1,500 units and just like the car that it’s commemorating, it’s pretty much cut from the same cloth as the M2 coupe.

For instance, it’s been finished with a Long Beach Blue metallic paint color, exactly the same as the official color of the M2 Coupe. In terms of its built and design, BMW spared no expense in giving the Cruise M Bike Limited Edition the best of both worlds. The frame is made from hydro-formed aluminum while the seat post and spacer are made entirely out of carbon fiber. It also has features a 30-gear system, Shimano hydraulic disc brakes and 28-inch wheels that ensure comfort and balance for the rider in any type of road surface. Fittingly, BMW capped off the exclusivity of the Cruise M Bike Limited Edition with specially made plaques to denote the production number of a particular piece relative to all 1,500 available units.

The BMW Cruise M Bike Limited Edition is one of the highlight pieces of BMW’s 2016 bike collection. One unit retails for €1,400, which is around $1,600 based on current exchange rates. Seeing as the price of the actual BMW M2 Coupe starts at $51,700 (not including destination and handling), it might not be a bad idea to give the limited run Cruise M Bike a double-take.

Continue after the jump to read the full story.


PostHeaderIcon BMW Wants You To Keep Your Eye On Gigi Hadid's M2: Video

Some of you may be familiar with the shell game, but for those who aren’t, it’s the game that you often see involves three cups and a ball. The game operator places one ball under one cup and then shuffles all three cups before asking somebody to answer which cup has the ball inside it. A lot of us have played it at one point in or lives but BMW is taking the spirit of the game to a new level by having fashion model Gigi Hadid serve as the “ball” and five BMW M2s playing the role of the cups.

The marketing stunt is part of BMW’s new campaign for the M2, although it also feels like the German automaker is also promoting the 20-year old American fashion model. Whatever the case may be, BMW prepared two videos, one your standard video and another in 360-degree interactive mode, showing Hadid in a body-hugging red dress getting inside one of five Laguna Blue M2s. All five M2s then proceed to weave around each other in an effort to confuse viewers. The German automaker then asks viewers to head over to its dedicated website, eyesongigi.comg, where they can pick which M2 the fashion model is riding in.

Seems easy enough, right? Well, if you’ve played the shell game, it’s anything but easy. But you can study the videos really good before you pick your answer. The 360-degree interactive video is particularly useful once you get the hang of how to operate it so you can follow the M2 Hadid is in from the start. For what it’s worth, I went to the dedicated website and picked correctly…on the fifth try.

Yup, I stink at this game and anybody who does play has a 0-percent chance of being worse than me at this.


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